It is a fact which cannot be denied: ‘Indian animation companies are by far the best and the most economical animation service providers in the world’ Indian animation companies are doing heady business in the field of animatics production for the many advertisement studios from around the world. Animatics production is a major step in the process of advertisement production. Animatics are basically 2d animation rendition of advertisement concepts created in the pre production stages. In layman’s term animatics are basic cartoon animation of television commercials. This step of creating animatics is essentially a major advantage during TVC production as it helps in locating major production errors and concept adjustments at the very pre production stage.
Animation companies are well equipped with eth latest softwares and technology in a well upgraded state of the art animatics studios teamed with skilled animators who deliver effective and apt animatics for every commercial concept. Indian animation companies are extremely careful while producing animatics; they take special notice about the perspective, the concept, the style the market in which the television commercial will be project so that the commercial is apt and effective suiting the needs of the advertisers. Animatics also serve as a first rough draft to the television production companies as they help majorly in serving as reference in the process of production.
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